value pricing

Forget about “Simple.” It’s VALUE that counts.

Here is a common misconception: if a task is simple, it isn’t valuable. Don’t take this misconception lightly, as it can have huge implications regarding how you promote your business and the value you create. Pricing and effort are often (but not always) aligned. A painter, for instance, will charge a lot more to paint […]

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How Can You Prevent Clients from Getting Upset When Charging Premium Fees?

Looking to grow your CPA Business? We help tax professionals and financial advisors develop tax planning expertise so they can get paid what they are worth by reducing clients’ tax to 10% or less. To learn more about the process of getting certified in tax planning, please contact me at [email protected] Many tax professionals ask whether customers

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